Want to get PAID to do social media?
Hear from one of our social media program professors, Faith Smeets!
Q&A
Q: When did you begin teaching Social Media Marketing (SMM)?
A: I started teaching 5 years ago at PC. I do social media consulting for local businesses.
Q: What would you tell a potential student about the importance of SMM?
A: I would tell a student that it’s the new age of advertising. The most important thing is to own your own data. The most vital aspect of SMM is being able to own your data. What matters is that you understand who is buying. Be able to gather data and act appropriately.
Q: What’s your favorite social media platform and why?
A: Instagram is the best because you’re able to connect so much easier than on other platforms.
Q: Why is social media an essential part of a marketing degree?
A: It’s essential because you can’t market because you can’t reach people without social media.
Q: What’s one thing you would tell someone interested in getting a job in SMM?
A: I would tell them that it’s fun and it’s changing all the time. Which is exciting. But also, it has so much do with basic human psychology so if you like people you’ll like social media. Most of the people in my classes are trying to start a small business or work for small businesses.
Q: Share an experience of one of your students in SMM!
A: When someone was launching their own taco truck company so they used the students in the class as a market research project. I like this class because so many students get to interact with each other through social media.